STREET BEATS!

Posted by Aileen Raymond Wednesday, December 4, 2013 0 comments


FRUTTARE BRINGS COASTAL TOWNS THE BEST OF SUMMER IN FIRST EVER “STREET BEATS” CAMPAIGN












Made with real fruit, Fruttare fruit ice for
fruit lovers will bring a burst of colour and flavour to the coastal
towns of Cape Town, Plettenberg Bay and Port Elizabeth. In true Fruttare
style, the brand will
merge the best qualities of summer – fruit, refreshment, music and
dance – in the first ever seen “Street Beats” campaign.







Together with some of South Africa’s award
winning bands and solo artists, the Fruttare “Street Beats” campaign
will bring consumers an authentic and vibrant experience served
naturally with a burst of positive
energy and an ice cold Fruttare fruit ice.







Between the 22nd and 28th
December Fruttare and celebrated artists will add a fresh meaning to
the word “roadshow” as a customised truck cruises the streets delivering
the hottest pop-up
performances in city centres. “The roadshow will be South Africa’s
first moving gig,” says Justine Brett, Ola Brand Manager. “Artists will
be performing live shows in motion, an element that speaks to the
vivacity of Fruttare. The Fruttare spirit is a young
and vibrant one and we’re a brand that bats for making awesome
memories, experiencing new adventures and staying connected – what
better way to do this than an impromptu roadshow,” says Brett.







Encompassing the natural essence of summer,
Fruttare is made from real fruit pulp, which you can see, smell and
taste. “Fruttare aims to inspire in people the freedom to indulge by
providing both pleasure and
health through the natural goodness of fruit without the guilt of too
many calories,” ends Brett.







Look out for the Fruttare “Street Beats” truck at the following venues: 


Saturday 22nd December at the V&A Waterfront in Cape Town, 


Friday 27th December Central Beach in Plettenberg Bay and
last but not least, 


Saturday 28th December Hobie Beach in Port Elizabeth.  





For more information visit the Fruttare SA facebook page:
https://www.facebook.com/FruttareSA

 
Contact me: eliinthecity@gmail.com

TERIMA KASIH ATAS KUNJUNGAN SAUDARA
Judul: STREET BEATS!
Ditulis oleh Aileen Raymond
Rating Blog 5 dari 5
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